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SYNTRA
Data ThinkingIntermediateCohort-based

Applied Data Thinking for Product Teams

Applying evidence-based reasoning to real product decisions, with a live cohort of practitioners.

Taught by Sofia Marchetti
6h 40m 15 lessons Intermediate

Course overview

This cohort course applies evidence-based reasoning directly to product decisions: interpreting experiment results, evaluating user research, and making the case for a direction when the data is genuinely ambiguous.

What you’ll learn

  • Interpret experiment results without overreaching
  • Combine qualitative and quantitative evidence responsibly
  • Make a product case when the data is genuinely mixed
  • Push back on evidence being used to justify a foregone conclusion

Curriculum

5 chapters · 15 lessons · 6h 40m

Applying reasoning to real product evidence.

  • Where product teams misread evidence16m
  • Live session: cohort kickoff and case walkthrough40m

Interpreting experiments honestly.

  • Reading an experiment result without overreaching19m
  • Combining qualitative and quantitative evidence18m
  • Live session: experiment interpretation workshop50m

Making a case when the data is mixed.

  • Building a case from genuinely ambiguous evidence17m
  • Live session: mixed-evidence case simulation50m

Pushing back on motivated reasoning.

  • Recognizing evidence used to justify a conclusion16m
  • Pushing back constructively in a team setting15m
  • Live session: peer review of cohort cases45m

Present a full evidence-based product recommendation.

  • Project brief: a genuinely ambiguous product bet9m
  • Live session: final recommendation presentations45m

Requirements

  • Completion of Data Thinking: Reasoning with Evidence or equivalent
  • Availability for weekly live cohort sessions

Who this is for

  • Product managers interpreting experiment and research data
  • Analysts embedded directly in product teams
  • Designers who partner closely with research and data teams